01. CONSULTATION After your initial inquiry, we will set up a phone or video call. I will ask you some questions regarding your business, vision and goals for your brand and/or design, as well as allowing you to ask any questions for me. This will help me get a better idea of exactly what you’re after and the direction you’re wanting to head. If necessary, I will have you fill out a questionnaire to make sure I can provide you with a detailed quote. 02. BOOKING So once we work out exactly what we want and the direction we wish to head, I’ll put together a full quote based on the project and send it your way. Once everything prepared is approved by you, just sign to approve and send back. I then kindly ask you to complete the deposit payment amount (via deposit or PayPal). Please note that this deposit is non-refundable. Based on the project total, I do allow payment plans depending on what you’re comfortable with. 03. INSPIRATION/RESEARCH Once the deposit has been paid and the quote has been signed, I will get you to create and send through a detailed mood board that includes all the imagery that inspires you, this may include patterns, colours, interiors etc. I will also combine a few images/ideas on to this board for you to make sure we are both heading in the same creative direction. 04. CREATION Now that we have established and finalized your mood board, I will then get to work on creating the first draft of work. I’ll send through a deliverable for you to review and you will be able to request up to three rounds of revisions until you’re completely happy with the work. 05. FINAL TOUCHES & DELIVERY Once you’re happy with where the work is at, I’ll start prepping the final files for you and I will send you over the final invoice for the project. Once your approval is received and your final payment is made, I will package up your files and send them to you via a downloadable link. For any print jobs, they will be delivered in print ready PDF documents for you to forward to your printer.

My extensive experience and versatile skill set distinguish The Design Edit in the competitive world of design studios. With a robust background spanning hospitality, fashion, retail, tourism, mining, beauty, health & nutrition industries, I've honed my ability to adapt and collaborate effectively with diverse clients. Years spent in design agencies have ingrained in me the importance of teamwork, meeting deadlines, and thriving in a fast-paced environment. Furthermore, my background in fashion design and production has uniquely equipped me for textile and product design challenges. What ties it all together is my unwavering positivity, strong work ethic, and innate passion for color, design and illustration. These qualities ensure that every project undertaken at The Design Edit exceeds expectations.

Project time frames will vary due to client response times {revisions, content, etc} and require a set schedule prior to starting your project. Rush services are available at an additional cost if necessary. Please allow for 3-4 weeks for most branding projects.

My preferred method for payment a direct deposit or through Paypal. All branding projects require a 50% non-refundable payment before work is begun and to hold your spot in the queue. The remainder of the payment is delivered at project completion, before final files are delivered and/or website is launched. Depending on the complete total cost, various payment options are available. All print costs are due before items are sent to the printer. Please contact me if you want to discuss a payment plan.

To respect your time and my own, I do have set office hours. You can email or call me Monday through Friday between 9am and 5pm. I typically respond to any after hour emails the following business day

Designers often retain ownership of working files because these files contain elements like fonts and images that they’ve either created or licensed, which clients would need to separately purchase if they had the files. Additionally, designers see their work as a personal creation and want to ensure it continues to align with their vision. They also guard their trade secrets and methodologies, much like a recipe in the food industry. While some clients with in-house teams may need to purchase these files, design firms typically charge a significant premium for them due to the additional rights and proprietary knowledge involved. This is normally 50%-100% of the project cost.